TJDC Watch Display Feature In Selfridges' Preowned Retail Concept
Forming as part of their sustainable strategy, Selfridges has paired up with watch experts to bring customers an edit of classic pre-loved watches. The concept is labelled "Reselfridges Watches", which sees part of the iconic wonder room dressed in watch displays from our Timeless collection.
At TJDC we hold the UK’s largest stock holding of displays, providing retailers with the tools to build brand-driven displays. Bringing together stock products and a custom touch, this project is a perfect example of how VM experts can use TJDC display to elevate their brand story.
The opening comes at a time where the luxury preowned watch market is booming, which according to a report from Mckinsey & Company, is expected to outgrow the global timepieces market, with sales surpassing those of new watches by 2025. This growth is being driven by consumers looking to invest in long-lasting, quality items, as well as those wanting to make more sustainably-led purchasing decisions. As the market continues to grow, for retailers it offers an opportunity to boost revenue as well as their sustainable efforts.
As leaders in luxury fashion, Selfridges' preowned watch offerings include some of the biggest names in the industry – from Richard Mille to Patek Philippe. Our watch displays marry perfectly with the high-value timepieces to further enhance the luxury shopping experience. Watch displays within the new concept space feature metallic accents, shimmer copper and natural suede tones, a palette that is timelessly associated with luxury watches.
TJDC continues to expand its stock holding of display, with a growing global presence in retail locations from boutiques to department stores. We are proud to have been able to work with Selfridges on this exciting retail concept, demonstrating what can be achieved with off-the-shelf stock. The luxury department combines TJDC watch display with that famous Selfridges sparkle to bring their story to life.