FLANNELS Opens New Luxury Store in Milton Keynes
- vmanddisplay
- Nov 15, 2024
- 1 min read
FLANNELS, the luxury fashion retailer, has opened its latest store in Milton Keynes’ Midsummer Place Shopping Centre. Spanning 20,000 sq. ft, this new location offers a curated selection of high-end and contemporary brands, including Balenciaga, Off-White, Stone Island, Vivienne Westwood, Represent, BOSS, and New Balance. This expansion aligns with Frasers Group‘s strategy to extend FLANNELS’ reach across the UK, transforming a former Debenhams space into a modern luxury shopping destination.
Lauren Barrie, Group Head of Luxury & Premium at Frasers Group, commented, “FLANNELS Milton Keynes brings our mission to extend luxury to every corner of the UK to life. Transforming the former Debenhams space into a modern luxury hub, we’re thrilled to be the go-to luxury destination in Milton Keynes, meeting customers’ evolving needs with an engaging retail experience.”
This opening is part of FLANNELS’ ongoing expansion across the UK. In recent months, the retailer has launched new stores in Leeds and Cork, Ireland, demonstrating its commitment to bringing luxury fashion to diverse markets. The Leeds flagship store, opened in October 2024, offers a multi-level shopping experience, combining fashion, fitness, beauty, and home décor within a single location. Similarly, the Cork store, opened in September 2023, marked FLANNELS’ second location in the Republic of Ireland, featuring a uniquely designed space on Cork’s main high street.
The Milton Keynes store continues FLANNELS’ dedication to in-person retail, providing customers with access to a wide range of luxury brands and an immersive shopping environment. With over 80 locations, FLANNELS continues to expand its footprint, offering ready-to-wear, footwear, and accessories to fashion-conscious consumers across the UK and Ireland.
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